Solei - Consulting

The Problem

Solei is a start-up consulting agency with an amazing new product, Solex, searching for market placement.

My other case study on Solex talks in more depth about Solei's flagship offering, which optimizes sales demand and product production via a unique AI-integrated technology. While Solex is able to solve this problem well, making that known to the aggregates industry is a whole other ball game. Solei.io is one of many steps my consulting team and I took to communicate its offering.

The Approach

Content and flow first

I worked with a skilled copywriter and CEO, Wendy Larson, to determine what story we wanted to tell, and once we had nailed down the general flow and copy, I was able to bring it to life visually, customizing a WordPress theme to match the branding and tone we were after.

The Result

Solei's list of clientele is growing.

Solex has gathered a lot of public interest, and I'm excited to see how it transforms the aggregates industry. The Solei site plays a crucial role in getting the word out, and was used as an additional sales tool, followed by a strong video, pitch decks, business cards, and social campaigns.

Pitch Deck Samples & Business Card

Solex Video

I crafted an explainer video to highlight the value of Solex

The video started as a crude script that I translated into a bare-bones storyboard, then fleshed out the board with heightened visuals that I brought to life using Adobe After Effects and Premiere.